The 2019 Young Cannes brief was to create an awareness campaign for E.A.T. (End Allergies Together). They are an organization that raises money to fund research to end food allergies.
The insight is that any person with a food allergies is at risk with every dish. The solution is to use two things everyone has seen at one point in their life, and to juxtapose them to reveal a powerful truth in an unexpected way.